Tools that say they track products in ChatGPT
17 of 18 tools say they track products in ChatGPT, and 10 say they capture shopping cards. Their claims as of October 15, 2026.
Published Updated
Vendor claims, read Alphabetical, unranked
A brand-mention count can’t show whether an assistant recommended your product at the right price, with a link to your store. All 18 tools below name ChatGPT, and some say they also record the price and the store link.
| Tool | Tracks products | Shopping cards | Assistants named | Countries and regions | How it collects answers | Source |
|---|---|---|---|---|---|---|
| AthenaHQ | Yes (SKUs) | Not stated | ChatGPT, Perplexity, Gemini, Claude, Copilot, AI Overviews | Multi-region (Enterprise plan) | Not stated | athenahq.ai/industry/ecommerce |
| Azoma | Yes (SKUs) | Not stated | Alexa for Shopping, Rufus, Walmart Sparky, ChatGPT, Gemini, Meta AI, Claude | Not stated | Sends thousands of prompts to each assistant daily | azoma.ai |
| Bluefish | Unclear | Not stated | Rufus, Alexa for Shopping, ChatGPT | Not stated | Runs a fixed set of prompts, refreshed daily | bluefishai.com/products/ai-monitoring-suite |
| BotScope | Yes | Yes (ChatGPT carousel) | ChatGPT (with carousels), Claude, Gemini, AI Overviews and Copilot | Price history per country | Scheduled scans | botscope.ai/blog/introducing-product-tracking |
| Evertune | Yes | Yes | ChatGPT | Country tracking (Pro plan) | Platform-wide: API access and live consumer apps; not stated for shopping | evertune.ai/platform/shopping-intelligence |
| Finseo | Yes | Yes (carousel) | ChatGPT Shopping, AI Overviews, AI Mode | Not stated | Not stated | finseo.ai/chatgpt-shopping-visibility |
| Goodie | Yes (SKUs) | Not described | ChatGPT, Perplexity, AI Mode, Rufus or Alexa for Shopping, Walmart Sparky | 5 or 8+ countries on plans with shopping | Daily query testing | higoodie.com/features/agentic-commerce-suite |
| GrowByData | Yes | Unclear | ChatGPT, AI Overviews, AI Mode, Perplexity | Reports split by country or metro | Scheduled queries from a set location | growbydata.com/ai-shopping-visibility |
| LLM Pulse | Yes | Yes | ChatGPT; Alexa for Shopping as an add-on | Filter by country | Runs your shopping prompts in ChatGPT on a schedule | llmpulse.ai/features/chatgpt-shopping |
| Peec AI | Yes | Implied (ChatGPT carousel) | ChatGPT | Records the prompt location; API filters by country | Its API docs list a "ChatGPT UI" channel | peec.ai/blog/ai-shopping-analytics |
| Profound | Yes (SKUs) | Yes (product tiles) | ChatGPT; Perplexity and Gemini described as "evolving" | Country, state or city | Runs tracked prompts through ChatGPT | tryprofound.com/features/shopping |
| Promptwatch | Yes | Yes | ChatGPT, Amazon Alexa | Country on all plans; state and city on Business | Scrapes the assistants' web interfaces | promptwatch.com/features/chatgpt-shopping |
| Rankscale | Yes | Yes | ChatGPT, AI Mode, Copilot | Plans list "Regions: all" | Scheduled. Lists AI Overviews and Copilot as interface engines and 13 API engines; doesn't say how ChatGPT or AI Mode are read | rankscale.ai |
| RankX AI | Yes | Yes | ChatGPT Shopping, AI Mode | Market you choose (FAQ) | Reads the carousel "as a shopper sees it" | rankxai.com/features/ai-shopping |
| Scrunch | Yes | Yes (carousel) | ChatGPT, Copilot; Perplexity called "soon" in March 2026 | Filter by country | Not stated | scrunch.com/blog/shopping-ai-search-visibility-for-products |
| Semrush Enterprise AIO | Yes | Not described | ChatGPT Shopping, AI Mode Shopping | Markets and cities | Not stated | semrush.com/news/449191-enterprise-aio-extends-ai-shopping-report-across-chatgpt-and-google-ai-mode |
| Writesonic | Yes (SKUs) | Yes | ChatGPT and others; differs between its pages | Filter by market (language and country) | Interface scraping (general docs) | writesonic.com/ai-shopping-tracker |
| Yotpo Discover | Yes | Not stated | ChatGPT, Gemini, AI Mode | By region; details not stated | Structured prompts | yotpo.com/explore/ai-product-visibility-tracker-tool |
The Source column links to each tool’s main page. The other pages we read are listed under Sources. “SKUs” means the vendor says it tracks each SKU, the store’s own code for a product or variant.
“Not stated” means the vendor’s pages didn’t say. “Not described” means a shopping surface is named but card capture isn’t described. “Implied” means the pages suggest it without saying it. Bluefish’s pages describe brand tracking and AI shopping support, so its product tracking is marked unclear. Some country options come from plan lists or general product pages for the whole tool, so they may not apply to shopping tracking.
When brand monitoring is enough
Brand monitoring shows whether an assistant names your store or brand. Product tracking shows which items an assistant recommends. Some tools say they also record the price and link. If you only need to know whether your store is named, the tools below report on that.
The pages of Ahrefs Brand Radar, BrightEdge, Conductor, Discoverable, Otterly.AI, Similarweb AI Search Intelligence and Yext Scout describe brand mentions, citations or locations. None says it captures product cards or each product’s price. Discoverable’s Scale plan scores up to five product lines per brand. Conductor offers a check of how a brand’s products appear in AI shopping recommendations, including which product pages are cited.
Where vendors disagree
| Topic | What the vendors say |
|---|---|
| Amazon’s assistant | Amazon launched Alexa for Shopping for US customers on May 13, 2026, bringing Rufus and Alexa+ together. Goodie says the standalone Rufus was retired that day. Bluefish says the switch is going market by market, with Rufus still the default in Germany, France, Italy, Spain and Japan. |
| Perplexity | At least four vendors say they track products in Perplexity answers: AthenaHQ, Goodie, GrowByData and Writesonic. Scrunch called Perplexity “soon” in March 2026, and Profound says its Perplexity coverage is evolving. |
| Google AI Mode | Eight vendors say they track AI Mode shopping: Finseo, Goodie, GrowByData, Rankscale, RankX AI, Semrush, Writesonic and Yotpo Discover. Promptwatch says AI Mode shopping results appear in its data but aren’t counted yet. |
| Microsoft Copilot | Rankscale and Scrunch say they track Copilot shopping results. LLM Pulse says it keeps only the Copilot listings it collected before October 7, 2026. |
| Collection | Promptwatch and Writesonic say outright that they scrape the assistants’ web interfaces. Peec AI’s docs name “ChatGPT UI” and “Perplexity API” channels, and Rankscale lists interface and API engines. Evertune says it measures both: models through direct API access, and the live consumer apps. Most of the rest don’t say clearly. |
Questions to ask a vendor
- Does it record the price, stock and link for each product, or only the product’s name?
- Does it read answers from the assistant’s website, or through an API?
- Which country and account state are the answers collected in?
- Does it keep sponsored results apart from the rest?
- Can you export the raw answers to check its counts?
How Tenuvio collects and scores answers itself is in the test protocol.
Changes to this page
- : BotScope's row now says it tracks product mentions in ChatGPT too, as its pages say.
- : Each brand-monitoring tool's name now links to its own site.
- : Added a countries column and four filters to the table, and Evertune's platform-wide collection method.
- : Added "When brand monitoring is enough" (replacing "Brand visibility tools") and each row's main vendor page in the table.
- : The brand-tools line no longer mentions store links, because Conductor's check reports which product pages are cited.
Sources
- AthenaHQ: Own AI Product Discovery, AthenaHQ. Accessed .
- AthenaHQ: Plans & Pricing, AthenaHQ. Accessed .
- Azoma: Agentic Commerce Optimization Software, Azoma. Accessed .
- Azoma: AI Visibility Analytics, Azoma. Accessed .
- Bluefish: AI Monitoring Suite, Bluefish. Accessed .
- Bluefish: How Bluefish Helps Brands Rank on Alexa for Shopping (blog post, September 2, 2026), Bluefish. Accessed .
- BotScope: Product-level AI visibility (blog post, August 14, 2026), BotScope. Accessed .
- BotScope: Features, BotScope. Accessed .
- Evertune: Win AI Shopping Results, Evertune. Accessed .
- Evertune: How Evertune Measures AI Visibility, Evertune. Accessed .
- Evertune: Pricing, Evertune. Accessed .
- Finseo: ChatGPT Shopping Visibility, Finseo. Accessed .
- Goodie: Agentic Commerce Platform for Retail Brands, Goodie. Accessed .
- Goodie: Pricing, Goodie. Accessed .
- Goodie: Alexa for Shopping Optimization Platform, Goodie. Accessed .
- GrowByData: AI Shopping Visibility (article, October 8, 2026), GrowByData. Accessed .
- GrowByData: ChatGPT Brand Visibility Monitoring, GrowByData. Accessed .
- GrowByData: LLM Visibility Tracker for Enterprise, GrowByData. Accessed .
- LLM Pulse: ChatGPT Shopping, LLM Pulse. Accessed .
- LLM Pulse help: Shopping, Track Product Results, LLM Pulse. Accessed .
- LLM Pulse: ChatGPT Shopping Optimization for Ecommerce, LLM Pulse. Accessed .
- Peec AI: AI Shopping Analytics (blog post, June 17, 2026), Peec AI. Accessed .
- Peec AI docs: Shopping overview, Peec AI. Accessed .
- Peec AI docs: Products, Peec AI. Accessed .
- Peec AI docs: Model channels, Peec AI. Accessed .
- Peec AI docs: Understanding chats, Peec AI. Accessed .
- Peec AI API reference: List Products, Peec AI. Accessed .
- Profound: Shopping, Profound. Accessed .
- Profound docs: About Shopping, Profound. Accessed .
- Profound docs: Shopping FAQ, Profound. Accessed .
- Profound docs: Analytics Setup, Profound. Accessed .
- Promptwatch: ChatGPT Shopping Tracker, Promptwatch. Accessed .
- Promptwatch docs: Shopping overview, Promptwatch. Accessed .
- Promptwatch: Pricing and FAQ, Promptwatch. Accessed .
- Rankscale: AI Visibility Platform, Rankscale. Accessed .
- Rankscale: Pricing, Rankscale. Accessed .
- RankX AI: AI Shopping Visibility Tool, RankX AI. Accessed .
- Scrunch: Introducing Shopping (blog post, March 25, 2026), Scrunch. Accessed .
- Scrunch: Shopping, Scrunch. Accessed .
- Semrush: Enterprise AIO Extends AI Shopping Report Across ChatGPT and Google AI Mode (news post, March 6, 2026), Semrush. Accessed .
- Semrush: AI Optimization by Semrush Enterprise, Semrush. Accessed .
- Writesonic: AI Shopping Tracker, Writesonic. Accessed .
- Writesonic: Ecommerce and Retail, Writesonic. Accessed .
- Writesonic docs: Why We Monitor Real AI Platforms, Not Just APIs, Writesonic. Accessed .
- Writesonic: Pricing, Writesonic. Accessed .
- Yotpo: AI Product Visibility Tracker Tool, Yotpo. Accessed .
- Ahrefs: Brand Radar, Ahrefs. Accessed .
- BrightEdge: Optimize for ChatGPT, BrightEdge. Accessed .
- Conductor docs: AI Search Performance, Conductor. Accessed .
- Conductor docs: Check Product Visibility in AI Shopping, Conductor. Accessed .
- Discoverable: Pricing, Discoverable. Accessed .
- Otterly.AI: AI Search Monitoring Tool, Otterly.AI. Accessed .
- Similarweb: AI Search Intelligence, Similarweb. Accessed .
- Yext: Scout, Yext. Accessed .
- Alexa for Shopping: Amazon's AI assistant for personalized shopping (May 13, 2026), Amazon. Accessed .